learn about my process

  • We chat in depth about your project goals, needs and initial ideas as well as your target audience and your particular market. If we are a good fit, the contract will be signed and after the 40% deposit is paid, I will send you a questionnaire to kick off the project.

  • Based on our conversation, your vision board, and my own additional research, I will come up with some options to proceed with. If your package includes it, you will also receive your brand strategy elements. You can expect to receive 2-3 logo concepts to choose from and proposed brand strategy elements. I will send a form to help guide the feedback process.

  • After I receive your feedback and chosen direction, I will present one refined iteration based on our initial conversation and the feedback given. Each package has three revisions included. Most people only need three revisions, however, if additional revisions are needed, there is a cost associated.

  • Once the design (and applicable strategy) has been refined to your satisfaction and it aligns with your vision and goals, I will prepare the final design for review and approval. This is considered the third and final revision if necessary. At this point, changes should be minor!

  • After the design is approved, I will deliver the final files to you along with any additional assets included in your package, or add on pacakge/s. Your brand is ready to go out into the world! Yay!